Breakfast Cereals (8 lines)

Private Company
This company has chosen to keep their name private and is only visible to their connections.

Buyer Location: United Kingdom (England)
Turnover: €500M+
Kwayga Deal Count: 32

Request Category

Dry Grocery

Description

We are seeking a prospective vendor to work on creating 8 initial lines of Private Label Breakfast Cereals, and also potentially more of our lines in future. We are looking at predominantly the UK market, however we need confirmation there is capacity for other European markets (DE, FR, IT, ES). 

Please see below lines and benchmark links for packaging parameters and recipes. We have attached to the request 12 month forecast for each product with split per country. We are looking for a longer term sustainable relationship, with an opportunity to work on more lines in future. We work with DDP incoterms only.

Rice Snaps cereal - https://www.tesco.com/shop/en-GB/products/285364305?srsltid=AfmBOoqhTrOg87kvi0kSVT_v3J_9tWytKeR-8oUUHEkQ2wXZWveCPJ8s

Malt Wheats Cereal - https://www.tesco.com/shop/en-GB/products/250181131?srsltid=AfmBOop0oI62xHD5B30gzaB0ORkcZxy21fHoos5nz-3xOct6bQcOD7oR

Wheat Biscuits Cereal - https://www.tesco.com/shop/en-GB/products/254852950?srsltid=AfmBOorpg9baRxYNDD1pvqHWLpuVJyNEOjHo6w3Kc_WPirL44hyLA8Qz

Bran Flakes - https://www.tesco.com/shop/en-GB/products/300594937?srsltid=AfmBOoq2Qxvh1WTdGrLXLu6pLdUdrS5yO6LVoHJV9rQW1eWQ0TVyRoZc

Multigrain hoops Cereal - https://www.tesco.com/shop/en-GB/products/256455294?srsltid=AfmBOor6NC1V9QfOjVvrfELmm7DIukeZJ_zMZ0_ItfZySQe1O_AKuAXy

Fruit & Fibre Cereal - https://www.tesco.com/shop/en-GB/products/254853062?srsltid=AfmBOorvMsMd8GYet41HTB9jFa21Byd0LQr1C4x23QlbO6SgGHW087F1

Chocolate Snaps Cereal - https://www.tesco.com/shop/en-GB/products/305971218?srsltid=AfmBOopOfCKYpAb6bxVAZiIaFJg-EFBX8U7lW7XtNUlv2shtjISZ2WSo

Honey Nut Cornflakes - https://www.tesco.com/shop/en-GB/products/313175187?srsltid=AfmBOorz2QcIHCMsZW4BD2PCKz77KbYLagHMmMby4KtmsSb4EKXyUnp1


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Deadlines

Request deadline

13/05/2026

Attachments
Details

Quantity:

405,000 pieces

Target Retail Price:

Not Specified

Estimated Cost Price:

Not Specified

Destination:

Supplying to United Kingdom;

Product Level:

Standard;

Labelling Option:

Private Label;

Supplier Requirements

Location:

United Kingdom;

Turnover:

€ 0 - 500 Million + per annum

Mandatory Certificates:

No Preference

Desired Certificates:

  • BRC Global Standards
  • IFS – International Featured Standards

Min Age:

No preference